En 1980, David Bowie enregistre « Fashion » sur son album Scary Monsters (and Super Creeps). Avec « Ashes to Ashes », le titre sera le grand succès du disque. Il se moque, sans nommer qui que ce soit, de la versatilité de la mode et de l’opportunisme de ses acteurs. En cette semaine de fashion week parisienne, on ne peut s’empêcher de sourire…
« There’s a brand new dance
but I don’t know its name
That people from bad homes
do again and again
It’s big and it’s bland
full of tension and fear
They do it over there but we don’t do it here
Fashion! Turn to the left
Fashion! Turn to the right
Oooh, fashion!
We are the goon squad
and we’re coming to town
Beep-beep
Beep-beep
Listen to me – don’t listen to me
Talk to me – don’t talk to me
Dance with me – don’t dance with me, no
Beep-beep
There’s a brand new talk,
but it’s not very clear
That people from good homes
are talking this year
It’s loud and tasteless
and I’ve heard it before
You shout it while you’re dancing
on the whole dance floor
Oh bop, fashion
Listen to me – don’t listen to me
Talk to me – don’t talk to me
Dance with me – don’t dance with me, no
Beep-beep
Beep-beep
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
La-la la la la la la-la »